Newport County’s leading independent news source, What’sUpNewp, offers businesses an unparalleled opportunity to connect with a diverse and engaged audience. With a robust readership spanning multiple platforms, What’sUpNewp has established itself as the go-to source for local news, events, and community information.

What’sUpNewp boasts an impressive reach, with over 17,500+ daily newsletter subscribers, 80,000+ social media followers, and 160,000+ monthly website visitors.

What’sUpNewp’s audience demographics reveal a balanced mix of age groups and genders. According to Google Analytics, nearly half (49.5%) of the website’s visitors fall within the coveted 25-44 age range, representing a key demographic for many businesses. The gender distribution slightly favors male readers, with 54.15% of visitors self-identifying as male.

The publication’s geographic reach extends well beyond Newport County. While Newport residents form the core readership, What’sUpNewp attracts significant traffic from major metropolitan areas such as Boston, New York, Hartford, and Providence. Almost every other Rhode Island community also contributes to the site’s diverse readership.

Everyday What’sUpNewp reaches thousands of people who live in, care about, and/or love Newport and Rhode Island. Let’s talk about how your values-aligned brand can be seen them.