What’sUpNewp delivers in-depth local reporting, engaging community stories, and award-winning journalism to keep Newport County, Rhode Island, informed and connected.
Audience
What’sUpNewp is Newport County’s local independent news source, offering comprehensive community news and events coverage for residents and visitors alike.
131,000+
Monthly Unique Visitors
250,000+
Monthly Page Views
525
Stories Published Monthly
34K
Facebook Followers
34K
Instagram Followers
18K
Newsletter Subscribers
Why Us?

Audience
What’sUpNewp is Newport County’s trusted local, independent online news source – reaching thousands of readers across New England daily.

Capabilities
What’sUpNewp curates an engaging digital space that readers trust, spotlighting brands and driving audience interaction.

Visibility
Our ad units offer 70%+ viewability across platforms, surpassing traditional constraints for superior brand exposure.

Measure
What’sUpNewp ads drive measurable ROI, boasting click-through rates above industry benchmarks. You’ll receive monthly detailed ad performance reports.
Ad Specs
| Ad Type | Dimensions | File/Creative Type | Device |
|---|---|---|---|
| Billboard / Leaderboard | 728×90 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop, Tablet, Mobile |
| Sidebar | 300×250 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop, Tablet, Mobile |
| Ad Type | Dimensions | File/Creative Type | Device |
|---|---|---|---|
| Billboard/Leaderboard | 728×90 | GIF/JPEG – 250KB | Desktop, Tablet, Mobile |
| Sidebar | 300×250 | GIF/JPEG – 250KB | Desktop, Tablet, Mobile |
| Type | Word Count | Placements | Accompanying Banner Sizes |
|---|---|---|---|
| Sponsored Content | 750 – 1000 | 7-day dedicated homepage slot, 3 social media posts | 728×90, 300×250 |
| Sponsored Email Blast | 250 – 500 | Sent to primary subscriber list of 18,000 | 970×250 |
Our Rates
| Type | Cost |
|---|---|
| Standard Display (Billboard & Sidebar Ad) | $400 per month |
| Newsletter Blast (exclusively sent to 20,000+ subscribers) Newsletter Inclusion (included in daily newsletter) | $600 per email $100 per inclusion |
| Sponsored Content | $250 per post |
| Sponsored Content Series (3 posts) | $600 |
Our Packages
Amplify brand resonance with our strategic ad packages — expertly tailored for targeted reach, sustained visibility and seamless cross-platform integration, driving powerful messaging impact.
Splash Bundle
Make a splash by combining both display ads and two sponsored posts.
Total Cost: $650 per month
Super Bundle
A robust campaign that makes an impression. Combines both display ads, two sponsored posts, and one monthly email blast.
Total Cost: $1,000 per month
Maximum Bundle
There is no better way to maximize your message. Combines both display ads (2x impressions), four sponsored posts, and two monthly email blasts.